Tom Edwards is VP, Digital Strategy at Red Urban. He lives in Dallas, TX with his wife and 3 kids. He blogs at:http://theblackfin.com
Everywhere you look you are beginning to see the signs of Augmented Reality becoming a part of our everyday lives. Initially the thought was more science fiction than reality. Remember Tom Cruise manipulating interface controls in mid-air in Minority
Report? We are getting closer to this type of interaction becoming a reality.
Augmented Reality involves the interaction of live & digtial data. It can be initiated by introducing a coded AR Marker to a webcam to cause an action or you can use the camera and GPS technology of your mobile phone and link to geocoding or image recognition to create digital overlays of your surrounding environment.
With research such as the sixth sense project making the minority report style interaction a reality augmented reality has definitely become more mainstream over the past year. As recently as last December’s Esquire magazine placed an augmented reality marker on the cover of their issue where users could activate the extended experience via their webcam.
Now brands like Burger King and greeting card provider Hallmark are joining the augmented reality revolution combined with an increase in adoption of smart phones over the next 2-5 years the sophistication and availability of augmented reality solutions will continue to rise.
What does the future hold for our kids and how we can enhance our time with them using the latest augmented reality offerings? Traditional father/son bonding company Topps brought augmented reality baseball cards to our attention last March. This is a great way to extend the traditional experience of sharing baseball cards and incorporating technology at the same time.
A new service has just been released and is accepting new users called ZooBurst. ZooBurst is a web-based digital storytelling tool that is designed to let anyone easily create their own customized 3D pop-up books.
You and your child can create a 3D book with your own artwork within the book, embed the content on any website that accepts HTML embed code and with their augmented reality mode you can experience a book in the palm of your hand with the help of a webcam.
On the gaming front Microsoft’s Project Natal and Sony’s PlayStation Move will bring augmented reality into the living room this fall. This is a great opportunity to realize the potential of Augmented Reality by incorporating the web with your live person that is fully connected to various social channels and can digitally drive interaction with friends.
With Augmented Reality becoming more mainstream there will be more opportunities to enhance our time with our kids whether it is playing AR based games in our living room thanks to Natal or sharing AR powered Topps baseball cards. The important fact is that we are engaging with our kids and combining our love of technology with entertaining our kiddos.
Augmented Reality is Here…What it Means for Kids
Tom Edwards is VP, Digital Strategy at Red Urban. He lives in Dallas, TX with his wife and 3 kids. He blogs at:http://theblackfin.com
Everywhere you look you are beginning to see the signs of Augmented Reality becoming a part of our everyday lives. Initially the thought was more science fiction than reality. Remember Tom Cruise manipulating interface controls in mid-air in Minority
Report? We are getting closer to this type of interaction becoming a reality.
Augmented Reality involves the interaction of live & digtial data. It can be initiated by introducing a coded AR Marker to a webcam to cause an action or you can use the camera and GPS technology of your mobile phone and link to geocoding or image recognition to create digital overlays of your surrounding environment.
Now brands like Burger King and greeting card provider Hallmark are joining the augmented reality revolution combined with an increase in adoption of smart phones over the next 2-5 years the sophistication and availability of augmented reality solutions will continue to rise.
What does the future hold for our kids and how we can enhance our time with them using the latest augmented reality offerings? Traditional father/son bonding company Topps brought augmented reality baseball cards to our attention last March. This is a great way to extend the traditional experience of sharing baseball cards and incorporating technology at the same time.
A new service has just been released and is accepting new users called ZooBurst. ZooBurst is a web-based digital storytelling tool that is designed to let anyone easily create their own customized 3D pop-up books.
You and your child can create a 3D book with your own artwork within the book, embed the content on any website that accepts HTML embed code and with their augmented reality mode you can experience a book in the palm of your hand with the help of a webcam.
On the gaming front Microsoft’s Project Natal and Sony’s PlayStation Move will bring augmented reality into the living room this fall. This is a great opportunity to realize the potential of Augmented Reality by incorporating the web with your live person that is fully connected to various social channels and can digitally drive interaction with friends.
With Augmented Reality becoming more mainstream there will be more opportunities to enhance our time with our kids whether it is playing AR based games in our living room thanks to Natal or sharing AR powered Topps baseball cards. The important fact is that we are engaging with our kids and combining our love of technology with entertaining our kiddos.